The Candy Case Essay Example | Topics and Well Written Essays - 3500 words

The Candy Case - Essay Example The case study is all about a developed confectionary business in the Dewey Beach. The store used to sell three different products, such as candy, ice cream and photograph. Recently, the organization is planning to implement online business strategy in order to gain competitive advantage in this business area. Dewey Beach is considered as one of the most popular tourists spots in United States of America. Moreover, the organization is planning to expand its business operations in different popular locations in the United States of America in which the organization can get significant competitive advantages1. It is mentioned in the case study that the confectionary store has to face low competition within the market. There are two more similar types of business organizations. But, importantly this specific confectionary store used to sell differentiated products. According to the views and thoughts of business owners, the online business strategy will help the organization to achieve significant competitive edge over its competitors. It is true that number of competitors for this specific confectionary store is quite low. But, it also needs to be considered that the total population of this area is not more than 350. Therefore, it is highly challenging for the store to become the leading organization within this area. However, the organization achieved significant growth rate from the business practices. In addition to this, several international domestic visitors come to this place to enjoy the beauty of nature of this area. The organization is planning to implement online business process in order to target local, domestic and international customers. Candy, ice cream and photographs are three major product lines. This diversified product portfolio will help the organization to gain significant preference of customers who will wish to visit this area. Now-a-days, the number of users of internet is increasing significantly. In addition to this, popularity of on line consumption activity can help the confectionary store to capitalize on the potential business opportunity. It will be effective if the business owners select online selling and business activities for three existing product line. In this modern era of advanced technology and online marketing, each and every person tries to find the information about places, hotels, restaurants and stores before planning to visit a specific area. These favorable aspects will help the confectionary store to create significant awareness of the products. If the organization tries to maintain effective quality in candies and ice creams, then it would be easy for the organization to develop significant brand value. In terms of photographs, the organization made a contract with an art professor of the Dewey University to source photographs. The store will sell these photographs to the target audiences in different sizes depending upon the preference of the customers. However, each and every product ca n get benefit from the online marketing activities. Putting up the digital photographs on the company website or on several social media websites can attract the tourists from different global areas to visit the place. In addition to this, the business owners are also trying to expand their business operations in other areas. The organization

Climate Change and Green Buildings Essay Example | Topics and Well Written Essays - 2000 words

Climate Change and Green Buildings - Essay Example Global warming is not merely an environmental issue but has several far-reaching economic repercussions as well. Accordingly, a new revolution in the real-estate market is observed, where efforts are on to build a low-carbon society, which has now become highly popular among the public and a top international priority. Although, cynicism regarding the viability of such a project i.e. economic benefits of green buildings, exist there are equally enthusiastic reports by researchers regarding its positive influences on reducing the carbon footprint. In recent years, amid growing concern that the impact of climate change is becoming more severe, there are indications that we are moving towards solutions to the problem. For example, when it comes to global warming issues, it is said that anthropogenic emissions of greenhouse gases, including carbon dioxide, are more than double the amount absorbable by nature, such as by forests and oceans. In order to prevent any further increase in gree nhouse gases in the atmosphere, it will be necessary to cut these emissions by at least 50%. Regarding the issue of biodiversity as a serious environmental problem along with climate change, at the 9th Conference of the Parties to the Convention on Biological Diversity held in May 2008, The Economics of Ecosystems and Biodiversity(TEEB) study was announced. The TEEB study showed not only serious economic losses brought on by the progressive loss of biodiversity and ecological destruction, but also by the impact of deforestation in poor countries causing various natural disasters, such as floods. These are examples of the various repercussions of global warming whereby human actions have triggered a series of natural disasters leading to a vicious cycle of worsening poverty, food crisis, and shortage of pure drinking water in several developing countries where the actions of people in developed countries cause a negative impact on the water, food, and fish in developing countries. An other aspect of the study involved the use of market mechanisms as an advanced approach to biodiversity conservation (TEEB, 2008). Also, at the 10th Conference of Parties to the Convention on Biological Diversity held in Nagoya, Japan in November 2010, the Economics of Ecosystems and Biodiversity’s Final Report was published. It was reported that various species are rapidly becoming extinct the speed of extinction of species is climbing as a result of the effect of climate change on ecosystems, and if appropriate measures are not taken, global losses in annual Natural Capital may rise to as much as 4.5 trillion dollars (TEEB, 2010). According to the EDMC Handbook of Energy & Economic Statistics in Japan 2009, the total amount of CO2 Emissions doubled globally from 1971 to 2007, with an increase of 98% across the world. This study focused on developed and developing countries (BRICs) that regularly emit substantial amounts of CO2, and also tracked these emissions on an annual basis. Increased industrialization, spurred by more construction, manufacturing, transportation, and travel, is reflected in the raised CO2 emissions from all the countries in the study. The developed countries (BRICs), however, showed an even higher increase, as a result of foreign companies expanding their

Critically evaluate the current political and technological drivers Essay

Critically evaluate the current political and technological drivers associated with mitigating CO2 emissions in the UK - Essay Example 78). The carbon dioxide emissions in UK take various forms. These include emissions relating to the production of goods and services produced by the various businesses, emissions from household generation through private motoring and heating, and the emission related to imported goods and services. The carbon dioxide emission reached the peak in 2004, after which it has fallen considerably. Emissions from agriculture and food services have decreased. Some key products groups that have shown an increase in carbon dioxide emissions include the warehousing and imputed rent services, fabricated metal products and the publishing services. The increased emissions from goods and services is related to the increased rate of spending offset by carbon efficiency during production and the shift to low carbon intensive products (Dixon & Bahleda 2008, p. 56). Over the period, the household emissions associated with imports, either for individual consumptions or businesses contribute considerably to the increased carbon dioxide emission in UK. However, the direct absolute emission from the household consumption is relatively constant, with emissions from heating fluctuating depending on the severity of winter. The private motoring increases the level of carbon dioxide emissions due to increased travel by motor cars, which has been offset by the introduction of highly fuel efficient vehicles (Edmunds & Wise 2011, p.90). The emission of carbon dioxide in UK has shown tremendous decrease due to the displacement of coal, which is the main source of carbon emission, with other fuels like electricity and nuclear power. However, there has been annual variation in the level of carbon dioxide emission since 1990s, with no defined upward or downward trend. In 2006, the emission from energy supply was the highest followed by emissions from road transport. Emission from business and household emissions formed the lowest percentage. The emissions from the